GARNER — Given the mercurial and often frigid winter weather of the last few months, the idea of opening a coat store seemingly makes some sense. Even if it comes too late for this winter.
Off-price retailer Burlington, best known for its coat selection, announced that it will open a new shop in White Oak Crossing in Garner near Target this fall in what economic director Tony Beasley considers part of a domino effect of massive growth in that area.
Staples and Dollar Tree will also occupy spots in the under-construction building at 1200 Timber Drive East.
“It’s a good fit for that mall,” Beasley said.
Burlington (which used to go by its full corporate name, Burlington Coat Factory) said the opening of the new store will bring 50-100 jobs to Garner with its 65,000 square foot store. Currently, there are 10 other Burlington locations in the state, and more than 500 locations nationwide.
Aside from what it boasts as the largest assortment of coats in the nation, the store will sell clothes, shoes, and accessories, as well as furniture and home decor. It’s competitors include other discount stores like TJ Maxx, which has a location on the north side of White Oak Crossing less than a mile away.
Beasley said the October announcement that outdoor giant Cabela’s would open its first North Carolina store in Garner has prompted growth.
“You have people sitting on the sidelines waiting to evaluate, to make the decision to move forward,” Beasley said. “That whole area is getting a lot of looks. I think the whole Timber Drive corridor is going to pick up.”
The developers of the White Oak land north of U.S. 70 haven‘t given any indication of when they may announce what retail or restaurants would join Cabela’s; major national restaurant chains and other retail are expected. Beasley said as road improvements in the area move along, activity will creep up over the next six to eight months. And he doesn‘t think it will be over soon.
“I think we’re going to have 2-3 really busy years in that area,” Beasley said.
Burlington Coat Factory was founded in 1924 and opened its first retail sites in 1972. Headquartered in Burlington, New Jersey, the company grosses about $4.17 billion in sales annually and employs nearly 28,000. Bain Capital bought the company in 2006 and took the public company private; Forbes ranks it the 99th largest privately owned company in the U.S.
Jahner: 919-829-4822; Twitter: @garnercleveland